TBW Blog
99 Headline Tecchniques Revealed 12/29/07
12/29/2007 : Marc Goodin
Wow I could not have said it any better than Chris - so here it is straight from his web site.

99 Headline Techniques Revealed
When you’re trying to draw your readers into the text of your article or sales page, your headline is a crucial first element. Writers should carefully consider their headlines before publishing, to be certain that the headline they use is one that makes the best first impression on the reader. Here are 99 proven headline techniques that any writer can add to their arsenal.
1) How To…
A “How To..” headline grabs your prospect’s attention because it tells their brain they are about to learn something new that could benefit their lifestyle. The headline should get their attention and explain how to get their benefit faster, cheaper, easier, etc.
Example:
“How To Get Out Of Debt In 1 Year Or Less!”
2) Unlock…
An “Unlock…” headline grabs your prospect’s attention because when something is locked-up it’s perceived as being more valuable. Your product would of course be the key that will unlock the benefit for them.
Example:
“Unlock The Secrets Of Selling High Ticket Items!”
3) Discover…
A “Discover…” headline grabs your prospect’s attention because it gives your prospects a sense of adventure. It’s just like in a story when someone discovers a treasure chest or a lost artifact.
Example:
“Discover 3 Simple Ways To Reduce Your Unwanted Wrinkles!”
Click here to find the next 96 headlines at Chris Blozynski blog
To Success! (with your new killer headlines)
Marc
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