TBW Blog
I Have a web site. Do I need a wiki site?
3/17/2008 : Marc Goodin
Tim and i were at a local Chamber of Commerce business to business event last week. As we talked to several business owners we learned that they were not looking to build a second web site.
They were very excited that they could advertise their business and web site on line by creating a simple thread to do just that. The fact that it was only a $100 to advertise for 2 years made it " a no brainer". We actually heard "send me and invoice, I'm in." They liked how a thread could be like their web site home page or totally different, but in either case the thread would direct traffic to their web site.
On the other hand we also met a couple of people just starting out who were not ready to pay a couple of thousand dollars for a web site. Our site offers an affordable alternative to a web site and will continue to be a valuable asset if and when they decide to purchase a full web site.
Our web stats show that the average visitor visits several site, confirming the threads are benefiting from the traffic of TheBIGWiki community.
If your reading the paper , watching the news , or maybe watching your business cash flow you know its a tough economy. You need to take the extra steps and one of those steps is adding a BIGWiki thread to your marketing campaign.
To results,
Marc
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